adidas
Rivalry, WWC, Originals.
Summary
Exploring the intersection of street culture, dance, and personal style, adidas came to Brag Studio to create a premium docuseries that spoke to the hard-to-reach cultural influencer and emerging Gen Z market.
Rivalry
Rivalry makes us greater. Brag Studio produced and secured a docuseries exploring the expressive world of breakdancing and voguing, continuing its longstanding collaboration with adidas.
Originals
Adidas tapped Brag Studio to help reinvigorate its iconic Originals line with a series of premium video content that showcased the brand’s authentic connection to culture.
Womens World Cup.
In an AU market first, Brag Studio instigated its partnership with adidas by bringing the sounds of the pitch into the studio — creating a brand new track in the process.
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